The great divide between smart phones and feature phones will continue to shrink as RCSe/joyn begins to be implemented.
Recently we have had conversations with several operators concerned that their smartphone penetration is too low, they are concerned that they cannot justify spending time and effort on implementing an RCSe/joyn initiative.
However, this is far from true. RCSe/joyn provides operators a platform that bridges the communications gap between feature phones and smart phones. The premise of RCS-e is that it is based on providing customers regardless of their phone type to communicate with one another using advanced interactivity.